Qualitative User Research, Design Partner
Intelligent Services and End-to-End Experience
Since June 2018 I have been working with the Office Planning and Research group to evaluate and explore consumer experiences using Office. My work looks at the impact of the end-to-end user journey experience, as well as the impact of user-assisted features powered by AI.
IDI
Survey
Co-creation
Design principle
Summer 2018
As I worked toward my Master degree of Human-Computer Interaction and Design, I also worked at Microsoft on intelligent features in Office.
I completed a three-month project using a method to gather usability, usefulness, and emotion resonance of AI-driven features in Office's core products: Word, Excel and PowerPoint.
Intelligent Features Research
Interviewed 128 participants across 16 product features. Developed a view of intelligent features in Office across usability, usefulness, and feelings
Research resulted in 16+ published reports, distributed internally to more than 1000 readers
Work fed into Microsoft's proprietary Toolkit method, and design guideline insights.
2019
End to End Journey Experiences
I worked with my full-time counterpart to execute an intensive deep dive into the experiences of Office users across acquisition, conversion and engagement. We examined 16 audiences using a combination of in-person and online moderated and un-moderated interviews.
Upsell Design Guidelines
The value of user experience research is better designs and key human insights. As part of a cadence of research conducted with my full-time counterpart and subsequently as lead investigator, my evaluative research into how well our designs were comprehended was critical to the creation and validation of our growth team's Design Principles.